Lamprey Brothers Redevelops Web Site

Portsmouth, New Hampshire. January 15, 2007. - Lamprey Brothers, a full service heating and cooling company since 1923, of North Hampton, New Hampshire, has recently redeveloped its Web Site, The enhancements were performed and implemented by CrystalVision, Portsmouth's premier provider of web based solutions and eMarketing services. The redevelopment encompassed updates to the current content, integrating improved user interface features and search engine optimization. Lamprey decided upon CrystalVision due to their longevity in the web development industry and for their superior client services.

Lamprey wanted to integrate new information but maintain a consistent brand image supporting their printed marketing collateral. CrystalVision recommended retaining the same design and infrastructure and enriching the content, features and coding of the pages. Seasonal images plus extended user features, such as referral and feedback functionality and secure online payment processing, were integrated into the site. Also included in the redevelopment, CrystalVision optimized all pages for enhanced search engine performance. This will improve the Lamprey Brothers Web Site's visibility in search engines and ensure a solid foundation for possible future search engine marketing.

The next phase, already in the preliminary stages, will incorporate the development and integration of emarketing strategies such as an email newsletter and promotional announcements. CrystalVision will administer ongoing hosting, maintenance, and support services to Lamprey Brothers. Future collaborations will examine email newsletter marketing, the addition of increased online customer services and search engine marketing.

About CrystalVision:
CrystalVision Internet Services provides businesses with the web-based capacity to reach current and potential clients while also implementing powerful tools to streamline corporate productivity.

CrystalVision's expertise is in fully integrated, customized solutions which include web design, web application development, e-commerce & security, content management systems & maintenance, search engine optimization & marketing as well as other specialized web & e-marketing services.

CrystalVision is relationship driven. Long-term collaborations with an extensive and flourishing client base have produced award-winning results for over ten years. Clients feel secure knowing that CrystalVision is dedicated to providing results that support their continued growth and exceed their online goals.

To learn more about how CrystalVision utilizes web technologies to give businesses, corporations and organizations their own niche on the World Wide Web, contact them at 603-433-9559 or visit their Web Site at

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